
Tricor Group is Asia’s leading business expansion specialist, with global knowledge and local expertise in business, corporate, investor, human resources & payroll, corporate trust & debt services, and governance advisory.
Working off an impressive 99% referral basis, Tricor initially had a very small Marketing function. Dogstooth Design + Communication was employed on retainer to provide ad-hoc support to their growing team.
In 2016, Bank of East Asia (BEA) sold Tricor to Permira for HK$6.47 billion (US$835 million). In 2022, Permira sold Tricor to Baring Private Equity Asia (BPEA) for US$2.76 billion (HK$21.53 billion).
In 2023, Tricor completed its merger with Vistra, one of the world’s leading fund and corporate service providers. This powerhouse of over 9,000 professionals in 50+ jurisdictions offers unrivalled quality, scale, and breadth of capabilities to help its clients navigate the increasing complexities of establishing, managing, operating, and growing their businesses around the world. The merged entity, headquartered in Hong Kong, continues to be owned by BPEA EQT, the Asian private equity arm of EQT, a purpose-driven global investment organisation in active ownership strategies.
Client:
Tricor Group
Category:
Graphic Design, Copywriting, Social Media, Web Design
Year:
2016 to present









